Why FormTriage exists
Most small teams send every contact-form submission to one mailbox, where a serious buyer, a broken integration, a recruiter and a scam arrive with the same weight. Spam filters catch only the obvious junk; a CRM is built for pipelines. FormTriage answers one question about each submission: should a person look at this now, later, or probably not at all?
What it does
Keeps your form where it is. Framer, Webflow, Tally or your own form sends a copy of each submission to FormTriage. No embed, no redesign.
Sorts every submission. Each one gets a category (Sales, Support, Partnership, Recruiting, Vendor solicitation, Spam, Other, or your own) and an attention level, from Hot down to Low priority and Spam. You describe your business and your valuable customers in plain language.
Alerts you where you work. Route Hot or Important submissions to email, Slack or a webhook.
Sends categories to your own system. Configure a webhook endpoint for each category you want to route. Signed deliveries include the submission and its classification, so you can use FormTriage without working from its inbox.
Learns from your corrections. Change a category or priority, and Settings shows how your corrections trend and suggests changes you can accept or ignore.
How it treats uncertainty
Automated classification can be wrong, so FormTriage is built so that a wrong guess costs you a glance, not a customer.
- A submission that cannot be classified confidently goes to Needs review with the original message intact.
- If classification fails or your allowance runs out, the submission is still saved and visible.
- Spam is a view, not a trash can. Submissions leave only when your retention period ends or you delete them.
What it is not
- Not a CRM. No deals, pipelines or contact records.
- It does not reply for you. You write the answer.
- It does not hide messages. Uncertainty is a reason to show a submission, not to bury it.
- Not a screening tool. It sorts a general contact inbox, not job applicants or anyone's eligibility.
Who makes it
FormTriage is built and operated by STORYSTEPPER LIMITED, a Hong Kong company. Questions: [email protected].